Raising Canadian Living Standards: A Framework for Discussion

Canada’s living standards have been falling relative to those in the United States in recent years. The Chairman and CEO of the TD Bank Financial Group, Charles Baillie (2001) has suggested that Canadians adopt as a societal goal not only the reversal of this downward trend, but that Canadian living standards exceed US living standards within 15
years. Policies that the public and private sectors might adopt to attain this very ambitious objective were the focus at the multi-stakeholder roundtable organized for October 7-8, 2002.
The objective of this background paper is to provide a framework for discussion of the issue of raising Canadian living standards. The paper first discusses definitions of living standards and related concepts. It then examines trends of living standards historically in Canada and the United States and in OECD countries. The third section looks at the relative importance of the determinants of living standards – productivity, working time, demographic structures, labour force participation, and the unemployment rate – in the growth of living standards in Canada and in accounting for the income gap
with the United States and other countries. The fourth section discusses what strategies need to be pursued in terms of the five determinants of living standards growth for Canada to exceed US living standards by 2016.
The key conclusions of the paper are twofold. First, a focus on improving
Canada’s productivity growth performance, and in particular, eliminating the Canada-US
productivity gap, is by far the most important and effective way to attain the objective of
Canadian living standards exceeding US living standards by 2016. Second, an objective
for Canada of matching or exceeding the US productivity level is probably a better
societal objective than equaling or exceeding US living standards, as measured by GDP per capita. Attaining this objective would certainly give Canadians the opportunity to have the same level of per capita income as Americans, but it would also give Canadians the option of choosing more leisure time, a component of economic well-being that is
currently not incorporated into GDP.